The Website is referred to collectively in this Privacy Statement as the "Site."
The Site allows the public and other users to submit applications for consultation of appropriate treatments, communicate with our staff, view health-related blogs, communicate with our staff, and arrange for clinical services.
This Privacy Statement applies to the Site, which is owned and operated by United Orthodontists ("UO"). This Privacy Statement describes how United Orthodontists collects and uses the personal information you provide on, and other information that is collected from your use of the Site. It also describes the choices available to you regarding our use of your personal information and how you can access and update this information.
Personal information means information that is individually identifiable. Information that has been de-identified by United Orthodontists or others is no longer personal information and is not covered by the terms of this Privacy Statement.
All of your protected health information maintained by United Orthodontists, including information you provide on the Site, is also subject to the Notices of Privacy Practices issued by UO under the Health Insurance Portability and Accountability Act ("HIPAA"). The Notices of Privacy Practices may contain additional provisions relating to the use and disclosure of your information that go beyond the terms of this Privacy Statement.
United Orthodontists is committed to protecting the privacy of the users of the Site. We will use and disclose your personal information as stated in this Privacy Statement.
Use and disclosure of health information includes using the information to provide treatment to the individual and to conduct ongoing quality improvement activities. Our use and disclosure of an individual's personal information (including health information) is limited as required by state and federal law. We do not sell or rent personal information about visitors to the Site.
The Site has security measures in place that are intended to help protect against the loss, misuse, unauthorized access or alteration of information under our control both during transmission and once the information is received. These measures include encryption of data using the Secure Socket Layer (SSL) system, and using a secured messaging service when we send your personal information electronically to the Site. Despite these measures, the confidentiality of any communication or material transmitted to or from us via the Site by Internet, text message or email cannot be guaranteed.
We may revise this Privacy Statement from time to time as we add new features or modify the way in which we manage information, or as laws change that may affect our services. If we make material changes to our Privacy Statement, we will post notice of this on our Site prior to the changes becoming effective. Any revised Privacy Statement will apply both to information we already have about you at the time of the change, and any personal information created or received after the change takes effect. We include a date on this Privacy Statement consisting of the date (year, month, and day) when it was last revised. We encourage you to periodically reread this Privacy Statement, to see if there have been any changes to our policies that may affect you.
In addition to web logs, described below, United Orthodontists routinely gathers data on Site activity, such as how many people visit the Site, the web pages or mobile screens they visit, where they come from, how long they stay, etc. The data is collected on an aggregate basis, which means that no personally identifiable information is associated with the data. This data helps us improve our content and overall usage. The information is not shared with other organizations for their independent use.
The Site does not honor a browser’s signal or header request not to track the user's activity.
In order to ensure a good user experience, certain data may be temporarily or permanently cached by the Mobile Applications on users’ mobile devices. Any data that is personally identifiable will be encrypted and will not be viewable by anyone.
Except as disclosed in this Privacy Statement, we do not collect any personally identifiable information about visitors to the Site. The policies, sources, uses and disclosures of information are outlined in Sections 1 through 20 that follow:
We collect the following personal information from you:
We use and disclose this information to:
When you provide us with personal information about dependents and family members, we will only use this information for the specific reason for which it is provided. Any personal information you provide us when seeking health insurance or coverage is a voluntary submission of that information under applicable law.
As is true of most websites, we gather certain information automatically. We maintain standard Web logs that record data about all visitors and customers who use the Site and we store this information for no longer than reasonably useful to carry out its legitimate business purpose, or as legally required. These logs may contain the Internet domain from which you access the Site (such as xfinity.com, att.com, etc.); the IP address which is automatically assigned to your computer when you get on the Internet (a static IP address may be identifiable as being connected to you, while a dynamic address is usually not identifiable); the type of browser and operating system you use; the date and time you visited; the pages or mobile screens you viewed; and the address of the website you linked from, if any. If you sign on to the Site to use secured features, our web logs will also contain an individual identifier and show the services you have accessed.
All Web logs are stored securely, and may only be accessed by United Orthodontists employees or designees on a need-to-know basis for a specific purpose. United Orthodontists uses Web log information to help us design our Site, to identify popular features, to resolve user, hardware, and software problems, to make the Site more useful to visitors and for security purposes.
We and our service providers may place Internet "cookies" or similar technologies (JavaScript, HTML5, ETag) on the computer hard drives of visitors to the Site. Information we obtain helps us to tailor our Site to be more helpful and efficient for our visitors. For example, we are able to see the navigation path taken by users, and that information allows us to understand user success or challenges with the web experience. The cookie consists of a unique identifier that does not contain information about your health history. We use two types of cookies, "session" cookies and "persistent" cookies, along with other similar technologies.
A session cookie is temporary, and expires after you end a session and close your web or app browser. We use session cookies to help customize your experience on our Site, maintain your signed-on status as you navigate through our features, and to track your "click path" through our web pages or mobile screens.
Persistent cookies remain on your hard drive after you've exited from our Site, and we use them for several reasons. For instance, if you've given us permission to email you with information about your United Orthodontists benefits, or for other reasons, we may place a persistent cookie on your hard drive that will let us know when you come back to visit our Site. We sometimes use this type of persistent cookie with a "Web beacon" (see below). Persistent cookies will not contain any personal health information.
You may have software on your computer that will allow you to decline or deactivate Internet cookies, but if you do so, some features of the Site may not work properly for you. For instructions on how to remove cookies from your hard drive, go to your browser's website for detailed instructions. In addition, further information regarding cookies may be available on other websites or from your Internet service provider. Safari, Chrome, Firefox, Internet Explorer and iOS browsers are commonly used browsers.
We may also occasionally use "Web beacons" (also known as "clear gifs," "Web bugs," "1-pixel gifs," etc.) that allow us to collect non-personal information about your response to our email communications, and for other purposes. Web beacons are tiny images, placed on a Web page or email, that can tell us if you've gone to a particular area on our Site. For example, if you've given us permission to send you emails, we may send you an email urging you to use a certain feature on our Site. If you do respond to that email and use that feature, the Web beacon will tell us that our email communication with you has been successful. We do not collect any personal health information with a Web beacon, and do not link Web beacons with any other personal health information you've given us.
Since Web beacons are used in conjunction with persistent cookies (described above), if you set your browser to decline or deactivate cookies, Web beacons cannot function.
Our mobile website contains software development kits (SDKs) that may collect and transmit information back to us or third-party partners about your usage of that mobile website or other applications on your device. Such data, when collected by a 3rd party, that may show what click path was taken, what pages users visited and how long certain pages took to display, is not identifiable to you as an individual.
We have contracted a third party ad network to manage our advertising on other sites. Our ad network service provider uses cookies, Web beacons, and other tracking technologies to collect information about your activities on this and other websites and to then provide you with UO advertising on other websites. We may also place a persistent third-party cookie (provided by Google) on your hard drive if you sign on to UnitedOrthodontists.com. This cookie will prevent UnitedOrthodontists.com participants from seeing advertising that is targeted towards people who are not participants of United Orthodontists services when searching on Google or browsing other websites.
If you wish to not have this information used for the purpose of serving you targeted ads, you may opt out. Please note this does not opt you out of being served advertising. You may continue to receive generic non-targeted ads.
United Orthodontists may use a third-party vendor to help us manage some of our email and voice/text messaging communications with you. While we do supply these vendors with email addresses or mobile telephone numbers of those we wish for them to contact, your email address or mobile telephone number is never used for any purpose other than to communicate with you on our behalf. When you click on a link in an email, you may temporarily be redirected through one of the vendor's servers (although this process will be invisible to you) which will register that you've clicked on that link, and have visited our Site. United Orthodontists never shares any information, other than your email address or telephone number, with our third-party email and voice/text messaging vendors, which may only share this information with its authorized subcontractors.
At any time, and even if you have expressly given us permission to send voice/text messages to you, you may communicate your desire not to receive additional voice/text messages by following the stop or opt-out instructions in the voice or text message, by adjusting your preferences on UnitedOrthodontists.com (for only certain categories of communications), or by contacting Member Services.
If you apply for United Orthodontists free jaw surgery application through the Site, you will be asked during the application process to disclose certain personal information so that we can evaluate your eligibility, and you will be asked to verify the truthfulness of your answers.
Comments or questions sent to us using email or secure messaging forms will be shared with United Orthodontists staff and health care professionals who are most able to address your concerns. We will archive your messages once we have made our best effort to provide you with a complete and satisfactory response.
When you use a service on the secure section of the Site to interact directly with United Orthodontists health care professionals, some information you provide may be documented in your medical record, and available for use to guide your treatment as a patient.
You have the right to request to view and correct personal information from the Site. Such requests may be submitted using the contact form in the “contact us” section of our website.
If your personal information changes, you have the right to update or request deletion of information collected on our Site, or if you believe a third party has provided us with your personal information and you would like to request that it be edited or removed from our database, please use the contact form in the “contact us” section of our website. We will respond to all access requests within 30 days.
We do not knowingly collect personally identifiable information from children under the age of 13. If United Orthodontists is made aware of collecting information from a child under 13, we will delete this information.
We may disclose personal information to any person performing audit, legal, operational, or other services for us. We will use information which does not identify the individual for these activities whenever reasonably possible. Information disclosed to vendors or contractors for operational purposes may not be re-disclosed to others by such a vendor or contractor, except as permitted by UO and applicable law.
We may also disclose your personal information to third parties who provide services on our behalf to help with our activities. These companies are authorized to use your personal information only as necessary to provide these services to us pursuant to written instructions. In such cases, these companies must abide by our data privacy and security requirements, and are not allowed to use your personal information they receive from us for any other purpose.
These services may include:
If a user makes a request to receive information (for example, requesting a subscription to one of our online publications) in an ongoing manner through the Site by providing an email address or mobile phone number, the user may request to discontinue future mailings or messages. Similarly, if you receive information about a United Orthodontists service through email or voice/text message, you may make a request to discontinue receiving similar messages in the future. Materials sent to you by email or voice/text message may contain information about how to opt out. Please note, however, that you cannot opt out of certain messages, such as an email letting you know that a doctor has sent you a secure message, or our Partners in Health newsletter.
State and federal laws may allow you to request that we limit our uses and disclosures of your personal information for treatment and health care operations purposes. We will consider all requests and, if we deny your request, we will notify you in writing. Federal law requires us to agree to your request to restrict disclosures to a health plan or insurer relating to specific health care services.
We will retain your personal information for the period necessary to fulfill the purposes outlined in this Privacy statement, including to meet our legal obligations, resolve disputes, and enforce our agreements, unless a longer retention period is required or permitted by law.
Our Site includes Social Media Features, such as the Facebook button and the Instagram button. These Features may collect your IP address, which page you are visiting on our Site, and may set a cookie to enable the Feature to function properly. Social Media Features are either hosted by a third party or hosted directly on our Site. Your interactions with these Features are governed by the privacy statement of the company providing them.
Our Site includes links to other websites whose privacy practices may differ from those of United Orthodontists. If you submit personal information to any of those sites, your information is governed by their privacy statements. We encourage you to carefully read the privacy statement of any website you visit.
An IP address (also called Internet address) is assigned to your device by your Internet Service Provider and is a requirement to use the internet. IP addresses are used to make the connection between your device and the websites and services you use. You can't prevent a website or app from getting the IP address of your device. Your IP address includes some general information about your device location, and we use that to display your proximate location in the website user experience. We derive your internet device's proximate location from your IP address, which is provided to us when you come to the Site. We do this to provide you with a customized experience on our Site, including the display of location-based information that's relevant to you and your care.
With your permission, we may collect your precise device location using technologies like GPS, Wi-Fi, and Bluetooth, to help you find a facility, doctor, or directions within a facility or to provide you with timely notices when you visit a facility.
Please note that in the App, you may opt in or out of location-based services by editing the App location setting at the device level. For additional information regarding how to do this on your device, please contact us by sending a message through our contact form on our "contact us" page.
At your request, we may send your personal information to apps or plug-ins that are created and owned by a third party. United Orthodontists does not control the plug-ins, apps, or app provider or plug-in provider and is not responsible for the integrity, privacy, security, or breach of data transferred to or stored in the plug-in or app or the use or disclosure of data by the app or the plug-ins, apps, or app provider or plug-in provider once the data is released by United Orthodontists. We encourage you to carefully review the terms of use and privacy policy and settings that apply to the app and the app provider and approve the release of data only to those apps and app providers that you trust.
If you have any questions about this Privacy Statement, our policies and practices concerning the Site, your rights under this statement, and your dealings with the United Orthodontists Site, you can contact by using our contact form in the “contact us” section of our website
Last revised: October 2021
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